Abigail Ahern

Press happenings

We have had some phenomenal press recently from the Mail on Sunday who asked  four leading design guru’s Kelly Hoppen, Joanna Berryman, Helen Green and myself to reveal our hidden secretes and insider tips  (see link)  Mail on Sunday .To Vogue Portugal who have  written a lovely feature on our lighting - thank you Vogue As have the LA Times - I adore the granny style tag line Elle Decoration, Instyle Turkey, Harpers Bazaar Dubai, and the Wall Street Journal still to come. We are so excited thank you so very much. As well as the beautiful images that appear in this month's  Red magazine of our faux flowers. I am also travelling to Manchester on Friday to take part in a  live discussion on BBC Radio 4 Woman's Hour on the merits of our lovely fakes.  The programme airs at 10am Friday. You never quite know when you launch a range how it will go down with the outside world.  Having worked so long and hard in our Atelier bubble you feel within your heart that's it incredible but until the press starts rolling in and the store's start ordering you just never know. Thankfully we now know and we are over whelmed and delighted. Beyond quality a range has to have personality, a sense of humor even a little quirk and its great that everyone is responding  to that. A little whimsy goes a long way as they say!

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